THE NEW VALUE FRONTIER
News » 2009 » KYOCERA Wireless Enlists Superior Communications for Design, Manufacturing and Distribution of Wireless Accessories

News

KYOCERA Wireless Enlists Superior Communications for Design, Manufacturing and Distribution of Wireless Accessories

San Diego and Irwindale, Calif., (February 23, 2009) - Kyocera Wireless Corp. (KWC), a leading global manufacturer of wireless phones and devices, and Superior Communications, the leading manufacturer and distributor of wireless accessories in the United States, today announced that KWC has entered a partnership with Superior to manage the design, manufacturing and distribution of the company's branded Genuine Accessories by Kyocera® retail accessory product line.

Superior will assume management of KWC's existing retail accessory product line while developing a portfolio of new cellular accessories for KWC's award-winning CDMA mobile phones. KWC selected Superior based on its proven, successful track record in developing and managing retail accessory programs for many of the leading US wireless carriers, as well as multiple handset and accessory brands worldwide.

"We are very excited to be partnering with an industry leader that provides the highest quality design and manufacturing of wireless accessories," said Eric Anderson, vice president of global sales at KWC. "Superior has been a trusted source in the industry for decades, manufacturing and distributing many of the leading brands. With an exciting lineup of new handsets and devices in the pipeline, this is a great time for us to extend those offerings with top-quality accessories from a trusted source like Superior."

The transition of KWC's retail accessory business to Superior begins immediately. KWC and Superior are working closely to ensure the ordering process - from part numbers to management of existing purchase orders - remains easy and customer-friendly. Customers will reap the benefits of Superior's deep expertise and economies of scale in the design and manufacturing of leading-edge accessories.

"We look forward to expanding our existing relationship with Kyocera in support of this key initiative," said Jeff Banks, senior vice president of sales and marketing at Superior. "Aligning our design, manufacturing, and distribution capabilities with Kyocera's device strategy will prove to be a successful formula for future market penetration surrounding the Kyocera brand. We are confident this transition will serve as a positive experience for all parties involved - most importantly, our customers."

About Superior Communications
Based in Irwindale, CA, Superior Communications is the leading manufacturer and distributor of wireless accessories in the United States, providing a single-source solution for wireless carriers, national and regional retailers, dealer agents, and distributors. Superior Communications offers award-winning design, manufacturing, and distribution of wireless accessories and services. The company also provides 3PL (third party logistics) services, ODM programs, web/call center fulfillment, and field sales-training programs. For more information, please go to: www.superiorcommunications.com.

About Kyocera Wireless Corp.
Kyocera Wireless Corp. designs and manufacturers mobile devices and accessories that are driving the convergence of telecommunications, broadband and multimedia. The company is a wholly owned subsidiary of Kyocera International Inc., which acquired QUALCOMM Incorporated's consumer wireless phone business in February 2000. Kyocera also purchased the wireless phone business of Sanyo in 2008, creating the world's sixth largest cell phone manufacturer. Based in San Diego, Kyocera Wireless leverages Japan's history of creating advanced consumer technologies around humanism and respect for the environment and blending them with a Western entrepreneurialism and style, resulting in a unique design language and a natural, user-friendly interface. For more information, please visit www.kyocera-wireless.com.

Kyocera Corporation (NYSE: KYO), the parent and global headquarters of the Kyocera Group, was founded in 1959 as a producer of advanced ceramics. By combining these engineered materials with metals and plastics, and integrating them with other technologies, Kyocera has become a leading supplier of telecommunications equipment, semiconductor packages, electronic components, laser printers, copiers, solar energy systems and industrial ceramics. During the year ended March 31, 2008, Kyocera Corporation's consolidated net sales totaled approximately US$12.9 billion (JP¥1,290,436 million) with net income of approximately US$1.0 billion (JP¥107,244 million).

 

©2009 Kyocera Wireless Corp. All rights reserved. Kyocera is a registered trademark of Kyocera Corporation. BREW is a registered trademark of QUALCOMM. All other marks are properties of their respective owners.

 

For more information, contact:

Kyocera Wireless Corp.
John Chier, Corporate Communications
phone: 858.882.3543
e-mail: jchier@kyocera-wireless.com
LPI Communications for Kyocera
Melody Parrette
phone: 858.361.9731
e-mail: melody@lpicommunications.com