News » 2005 » KYOCERA Launches 1.2 Megapixel Camera Phone with VIVO


KYOCERA Launches 1.2 Megapixel Camera Phone with VIVO

KYOCERA Koi has a unique swivel design, a 1.2 megapixel digital camera and MPEG-4 video record and playback

Sao Paulo -- (March 1, 2005) -- Kyocera Wireless Corp. (KWC), a leading global manufacturer of CDMA wireless phones and devices, today announced the launch of the Kyocera Koi™ for the Brazilian market. VIVO is the only Brazilian carrier to sell the Kyocera Koi - a sophisticated, easy-to-use handset offering a 1.2 megapixel digital camera and MPEG-4 video record and playback.

Featuring a large external display, the Kyocera Koi provides megapixel camera capabilities with a built-in flash, 5x digital zoom and 16 megabytes (MB) of onboard memory. Koi gives users a camera phone solution producing sharp, clear images for saving, printing and framing photos as large as 4" x 6." The handset also features a sliding protective lens cover to prevent scratching of the lens in purses or pockets. In addition, Koi's zoom dial and shutter button allow the user to take photos as well as make, receive and ignore calls without ever opening the phone.

Koi's unique swivel-to-open design adds additional style appeal for the user who wants a cutting-edge look. Expanding on Kyocera's renowned user interface, the phone features an extremely intuitive and user-friendly "pinwheel" menu option to quickly scroll through its many features.

"Like Slider™, one of our best-sellers in Brazil, Koi is an example of Kyocera's ability to combine unique designs with compelling features, while making the phone as easy as possible to use," says Fabio Castanheira, sales regional director for Kyocera Wireless Corp. in Brazil.

The simple-to-use Kyocera Koi can be used in open or closed mode; opening the cover automatically launches Koi into "camera" mode even when the phone is closed, making it simple to catch life's spontaneous moments. The large 262,000-color display is always visible to the user, and both the phone and digital camera can function when the phone is "closed" by using the jog dial and shutter button on the side of the phone. Large, easy-to-press keys are also ideal for quick and accurate number input and text messaging.

The Kyocera Koi also features Photo Caller ID able to store up to 200 images to identify the caller; speakerphone, voice mail, speed dialing, MIDI polyphonic ringers; BREW™ 2.1 technology to download games and ringers; and a WAP 2.0 browser.

When opened, Koi measures 17.6 cm x 5.0 cm x 2.5 cm; and 10.0 cm x 5.0 cm x 2.5 cm when closed. It weighs 114 grams with a standard battery and allows up to 3.5 hours of talk time and up to 100 hours of standby time(*).

Exclusively sold in Brazil by VIVO and its channel partners, the Koi camera phone is available now for prices between R$ 900.00 and R$ 1,000.00. Koi will be available with the latest VIVO's services, including Vivo ao Vivo (Vivo Live) features.

* Time varies according with features usage and network configuration.

About Kyocera Wireless Corp.
Kyocera Wireless Corp. is a leading supplier of innovative, feature-rich CDMA wireless devices and accessories for customers worldwide. Kyocera Wireless maintains an operating belief in the genius of simplicity and strives to make the wireless experience as simple and intuitive as humanly possible. The company is a wholly owned subsidiary of Kyocera International Inc., which acquired QUALCOMM Incorporated's CDMA consumer wireless phone business in February 2000. Based in San Diego, the company is ISO-14001 and ISO-9001 certified and has won city, state and federal awards for its environmentally friendly manufacturing and recycling practices. For more information, please visit

Kyocera Wireless Corp. launched in Latin America in 2001, and today serves 31 operators in 19 countries with 17+ models. Representing approximately 20% of worldwide company sales, the region saw growth double consecutively over the last two fiscal years, with an increase of sales of 131% for the year ending March 31, 2004, following an increase of 135% for the year ending March 31, 2003. For more information, please visit

Kyocera Corporation, the parent and global headquarters of the Kyocera Group, was founded in 1959 as a producer of advanced ceramics. By combining these engineered materials with metals and plastics, and integrating them with other technologies, Kyocera has become a leading supplier of telecommunications equipment, semiconductor packages, electronic components, cameras, laser printers, copiers, solar energy systems and industrial ceramics. During the year ended March 31, 2004, Kyocera Corporation's consolidated net sales totaled approximately US$11 billion (JP¥ 1,140,814 million) with net income of approximately US$655 million (JP¥ 68,086 million).

About Vivo
VIVO is a company controlled by the groups Portugal Telecom and Telefónica Móviles. It is the largest operator in the mobile industry in the South Hemisphere with more than 22 million customers and about 45% of the Brazilian market share. It is present in 19 Brazilian states and the Federal District, which represent 86% of the national territory and 83% of the GNP. CDMA, the world's basis for the third generation of wireless phones, is VIVO's technology of choice.


© Kyocera Wireless Corp. Kyocera is a registered trademark of the Kyocera Corporation. Koi and Slider are trademarks of Kyocera Wireless Corp. BREW is a trademark of QUALCOMM, Inc. All other marks are held by their respective owners.



Kyocera Wireless Corp.
Alison Klapper Leon
phone: 1-(305) 351-0268