News » 2003 » Kyocera Mita Introduces Three-Part Web Strategy at National Dealer Meeting


Kyocera Mita Introduces Three-Part Web Strategy at National Dealer Meeting

KMAconnect Dealer Portal, KMA e-Learning Center, and New Website Simplify and Personalize Internet Experience for Dealers, Customers and End Users. Kyocera Mita Offers New Partnership with Monster to Provide Dealers with Simple, Low-Cost Employee Recru

Las Vegas, April 24, 2003 – Kyocera Mita America (KMA), one of the world's leading document imaging companies, today introduced a broad Internet strategy that drastically enhances the company’s presence on the Internet and expands communications with dealers and end users. The initiative includes the launch of KMAconnect, a new dealer website; KMA e-Learning Center, an Internet based training and certification site; and, a newly redeveloped public website. Kyocera Mita is also partnering with, the leader in career content and services for both employers and job seekers, to provide its nationwide network of dealers with a cost-effective employee recruitment strategy.

Kyocera Mita has unveiled KMAconnect, its new dealer Extranet, to increase speed and bandwidth to better communicate and support the company’s channel partners. KMAconnect includes enhanced search capabilities, a searchable technical knowledge database, and a “two click to anywhere” design to simplify navigation. Personalized data flow is now available for each user, showing only the information that is pertinent to that dealer’s specific needs and interests.

The new KMA e-Learning Center offers a comprehensive menu of advanced training programs to dealers and resellers designed to decrease the amount of dealer training time required for certification. The Internet-based program offers 24/7 access to complete courses, specific product demos, and online exams. Dealers have the convenience of being informed and trained on the same day a new product is released, rather than waiting for what could be a few months to receive information and complete training.

Kyocera Mita’s web strategy is completed with the launch of a new public website,, which has a completely new look and feel. The site offers more interaction with end users, including feedback capabilities, the ability to update contact details, and the convenience of online registration. It now serves as the hub for all Kyocera Mita databases, automatically updating all three sites when new information is added to the public site.

“Kyocera Mita’s goal is to establish a comprehensive Internet presence, improve information sharing, and offer complete web-enabled services to our dealers and their customers,” said Michael Pietrunti, vice president, marketing for Kyocera Mita. “One of the critical elements in attaining our future business expansion objectives will be the speed and effectiveness with which we will be able to communicate with our channel partners and end-users. Along with our public website, KMAconnect has been vastly improved to save dealers time by serving as the most user friendly knowledge database and training tool in the industry.”

Kyocera Mita Partners with Taking the e-initiative even one step further, Kyocera Mita, in partnership with, has developed a program providing dealers with a low cost, steady stream of consistent online applications from qualified job candidates. Kyocera Mita is subsidizing the cost of this program. Each 60-day posting on Monster will cost dealers only half that of Monster’s standard fee.

Kyocera Mita is one of the world's largest manufacturers and leading providers of computer-connectable peripherals, including network-ready digital copiers/printers, laser printers, color copiers/printers, digital laser facsimiles, multi-functional, wide format imaging devices and Kyocera Mita-developed and third-party software/network solutions. Kyocera Mita is a group company of Kyocera Corporation, the world's leading developer and manufacturer of advanced ceramics and associated products, including telecommunications equipment, semiconductor packages and electronic components. Kyocera Corporation's consolidated net revenues totaled $9.0 billion during the year ended March 31, 2002. Kyocera Mita's headquarters for the Americas are in Fairfield, New Jersey. For more information, visit