News » 2003 » KYOCERA Launches Phantom, the Second Cell Phone of the Brand in Brazil


KYOCERA Launches Phantom, the Second Cell Phone of the Brand in Brazil

The Phantom model is an excellent option for Christmas gift, offering style, features and affordability

São Paulo -- December 23, 2003 -- Kyocera Wireless (, a leading global manufacturer of CDMA handset, is launching Phantom, a handset that complements Kyocera's line for the Season's. Like the K112, launched last November, Phantom is commercialized in the Brazilian market by Vivo. The handset costs R$ 699 for post-paid service plan, and can be paid up to 10 installments with no interest rate.

"Soon after the K112 launching, we bring Phantom to the market, rapidly expanding Kyocera's options to the Brazilian consumers", says Luiz Fernando Bayer Torres, regional manager, Brazil, for Kyocera Wireless Corp..

According to Hilton Mendes, Innovation director for Vivo, "the launch of Kyocera´s Phantom confirms our joint strategy of offering handsets with advanced features , color display and Vivo Download services to the market."

The Phantom Series, also known as KX414, brings four colored masks to the display, that can be exchanged according to the user's desire. Phantom makes it easier to return long-distance and international calls since it edits the numbers: the only thing the user has to do is to enter the operator's number and redial.

The directory can store up to 200 names and for each of them it can record up to 6 phone numbers, 2 e-mail addresses, 2 websites and 2 mail addresses, as well as one position for comments with up to 200 characters. The handset also features gaming capabilities and predictive text-input for rapid text entry.

The Phantom handset also includes text messaging with animation, e-mail capabilities, downloadable screensavers and numerous polyphonic ringtones. Additionally, subscribers can utilize voice-activated dialing and organize their busy schedules with the calendar, alarm clock and built-in contact directory.

Main features:

  • Trimode CDMA 2000 1x: 800MHz, 1,9MHz and AMPS
  • Browser OpenWave 4.1
  • GPS (Global Positioning System) - feature that depends on the operator and the package it provides.
  • 65 K five-line color display
  • Bright blue keyboard
  • Productivity tools: directory, calculator, alarm, tip calculator, timer, chronometer
  • SMS - Torpedo
  • Voice-activated dialing
  • Polyphonic ringtones and vibration mode
  • Screensaver
  • Games

"Phantom launching in Brazil, with Vivo, clearly shows that we are expanding our partnership with the operator. Now we bring a handset that combines style, attitude and functionality to the Brazilian user", says Lee Ittner, vice president of International Sales, Latin America for Kyocera Wirelesss Corp. "We are confident that consumers will find an ideal fit for everyone on their holiday shopping list with the options Kyocera is offering through Vivo".

About Kyocera Wireless Corp.
Kyocera Wireless Corp. is a wholly owned subsidiary of Kyocera International Inc., which acquired QUALCOMM Incorporated's CDMA consumer wireless phone business in February 2000. Kyocera Wireless Corp. is a leading supplier of innovative, feature-rich CDMA handsets and accessories for customers worldwide. Based in San Diego, California, the company is ISO-14001 and ISO-9001 certified and has won city, state and federal awards for its environmentally friendly manufacturing and recycling practices. For more information, please visit

Kyocera Corporation, the parent and global headquarters of the Kyocera Group, was founded in 1959 as a producer of advanced ceramics. By combining these engineered materials with metals and plastics, and integrating them with other technologies, Kyocera has become a leading supplier of telecommunications equipment, semiconductor packages, electronic components, cameras, laser printers, copiers, solar energy systems and industrial ceramics. During the year ended March 31, 2003, Kyocera Corporation's consolidated net sales totaled approximately US$9 billion (JP¥ 1,069,770 million) with net income of approximately US$348 million (JP¥ 41,165 million).

About Vivo
Owned by Portugal Telecom and Telefónica Móviles, Vivo is the largest South Hemisphere mobile communications carrier, with 20 million subscribers and 46% market share in Brazil. It operates in 20 Brazilian states, corresponding to 86% of the country territory and 83% GNP. Vivo´s technology option is CDMA, which is the foundation for third generation mobile communications worldwide.


Natasha Marvin
Kyocera Wireless Corp.
phone: 1-(305) 468-8366