THE NEW VALUE FRONTIER
News » 2010 » Boost Mobile Makes a Splash of Color with Launch of Impulsive Pink and Deep Blue Sanyo Juno by Kyocera

News

Boost Mobile Makes a Splash of Color with Launch of Impulsive Pink and Deep Blue Sanyo Juno by Kyocera

Available now for $99.99 with a full QWERTY keyboard and one-click texting button the perfect combination for the avid talker and texter

San Diego & Irvine, Calif. - April 27, 2010Boost Mobile continues to provide consumers with variety and stylish handsets available with the $50 Monthly Unlimited Plan on the Nationwide Sprint Network by launching the Sanyo Juno™ by Kyocera.* Available in both impulsive pink and deep blue for only $99.99, Juno offers simplicity and flare, with a full QWERTY keyboard and large 2.2-inch display screen that shows off the phone's easy-to-use menu icons for quick and intuitive navigation. Juno pairs perfectly with Boost Mobile's Monthly Unlimited Plan, which includes nationwide unlimited voice, text messaging and Web for just $50 a month without an annual contract.

"Juno adds some real fun to Boost's growing handset lineup as it has the perfect combination of functionality, a sleek look and hot colors," said Neil Lindsay, chief marketing officer for Boost Mobile. "Paired with the Monthly Unlimited Plan, consumers will get exactly what they crave to meet their talking and texting needs for a low, straightforward price."

In addition, consumers will never miss a photo opportunity with friends and family thanks to the one-click button accessing the 1.3 megapixel camera with digital zoom, fun editing features and photo quality-capture settings.

"The Sanyo Juno by Kyocera is an ideal handset for Boost Mobile customers who want a stylish and affordable QWERTY messaging device that doesn't skimp on features or performance," said Yasuhiro Oishi, vice president of sales and marketing at Kyocera Communications Inc. "The Juno is a great tool to unleash the power of the Nationwide Sprint Network, and we are proud that our product line is so strongly represented in Boost Mobile's growing handset lineup."

The Sanyo Juno from Boost Mobile is available today for $99.99 (excluding taxes) with free shipping when purchased at www.boostmobile.com In the coming weeks, the phone also will be available through Boost Mobile Exclusive Retail Stores and select independent wireless dealer locations. For more information, product specifications and images, please visit: http://www.sanyowireless.com/product.aspx?v=108.

Juno's Features:

Full QWERTY Keypad Thin design with 2.2" High-Res Color Display 1.3MP Camera with Digital Zoom Dedicated 1-click text & .com keys Wireless Web Email Access Instant Messaging [Capable] Multi-Media & Threaded Text Messaging Bluetooth® GPS & Wireless Web Enabled Voicemail, Caller ID, Call Waiting & Call Forwarding Speakerphone with Voice Recognition Downloadable Games, Wallpapers & Ringtones 600 Entry Phonebook Alarm Clock, Calendar, To Do List, Calculator & Voice-Memo Recorder

About Boost Mobile Boost Mobile, one of Sprint's prepaid brands, offers wireless phones and services with no long-term contracts. Boost Mobile redefines value for wireless consumers with its 'Monthly Unlimited' service, offering unlimited nationwide talk, text and Web for $50 per month, and with its 'BlackBerry Monthly Unlimited' service, offering unlimited nationwide talk, text, Web and email for $60 per month. Boost Mobile 'Monthly Unlimited' offers flat-rate, nationwide service on the Sprint and Nextel Nationwide Networks, reaching over 276 million people with no activation, roaming, traveling or long distance fees. Boost Mobile offers a selection of quality handsets from Motorola, Sanyo and Research In Motion, ranging from entry-level to high-end. Boost-branded wireless phones are available nationwide at nearly 20,000 major retail stores, including Best Buy, RadioShack, Target and Wal-Mart, Sprint retail stores, independent wireless dealer locations, and on HSN, a leading television home shopping network; and Re-Boost® available at approximately 100,000 locations throughout the U.S. Experience Boost Mobile on the Web at MySpaceFacebookTwitter, and purchase products at www.boostmobile.com.

About Kyocera Communications, Inc.
Kyocera Communications Inc. (KCI) is the headquarters for Kyocera- and Sanyo-branded wireless products and accessories in the Americas. The company's devices are driving the convergence of telecommunications, broadband and multimedia. KCI was formed in April 2009 through the combination of Kyocera Wireless Corp. and Kyocera Sanyo Telecommunications Inc., two wholly owned subsidiaries of Kyocera International Inc. The former was created when Kyocera purchased QUALCOMM Incorporated's consumer wireless phone business in 2000, while the latter was formed when Kyocera purchased the wireless phone business of Sanyo Electric Co., Ltd. in 2008. Based in San Diego, KCI leverages Japan's history of creating advanced consumer technologies around humanism and respect for the environment and blending them with a Western entrepreneurialism and style, resulting in a unique design language and a natural, user-friendly interface. For more information, please visit www.kyocera-wireless.com.

Kyocera Corporation  (NYSE:KYO) (TOKYO:6971) (http://global.kyocera.com/), the parent and global headquarters of the Kyocera Group, was founded in 1959 as a producer of fine ceramics (also known as "advanced ceramics"). (also known as "advanced ceramics"). By combining these engineered materials with metals and plastics, and integrating them with other technologies, Kyocera has become a leading supplier of telecommunications equipment, office-document imaging equipment, solar power generating systems, semiconductor packages, electronic components, cutting tools and industrial ceramics. During the year ended March 31, 2009, the company's net sales totaled 1.13 trillion yen (approximately US$11.5 billion). Kyocera marks its 50th anniversary in 2009, and the 40th anniversary of its U.S. operations. It is ranked #418 on Forbes magazine's 2009 "Global 2000" listing of the world's largest publicly traded companies.

 

*Kyocera manufacturers and markets the Sanyo line of wireless products.

 

© 2010 Kyocera. All rights reserved. Kyocera is a registered trademark of Kyocera Corporation. Juno is a trademark of Kyocera Corporation. The Bluetooth mark is owned by the Bluetooth SIG Inc. and any use of such marks is under license. All other trademarks are property of their respective owners.

 

For more information, contact:

Boost Mobile
Danielle Alvarez
phone: 949.748.3418
e-mail: Danielle.alvarez@boostmobile.com

For more information, contact:

LPI Communications for Kyocera
Melody Parrette
phone: 858.361.9731
e-mail: melody@lpicommunications.com